Business, just like technology, is constantly evolving. We asked businessmen how modern technologies have affected their lives and work.
Also, business representatives shared their positive impressions about how technologies simplify life. In addition to that, students also experience some technological benefits from using essay maker, and other helpful online services.
Michael Wesley-Founder of the Marketing Online Business School
My life is closely connected with digital technologies. You can say that I work in the field of digital marketing and I can't do without it, because they make our life more practical, faster and more flexible.
First of all, I almost don't use cash anymore and I don't go to banks to pay all my expenses. There is no need to stand in queues when there is already Internet banking and everything can be paid online without leaving home. You do not need to carry a wallet with money, which takes up space, if you can pay with a card (contactless) — it is safer, more reliable, and more convenient.
In general, technology has radically changed the business. If in 2010 I was running an offline business and had to stay in my country to control all business processes, now I am running a business online and am not tied to a geographical location - we sell training and in 207-2018 I spent the winter resting in Thailand while earning money.
I can be anywhere — in Warsaw, Moscow, Bangkok, and from everywhere I can manage my project because there is a laptop, Internet and IT technologies-websites, online advertising, online payment acceptance, etc.
Today, applications have also become very popular. This is a very convenient thing. I use them myself. We can order a taxi or pizza at home in 2 clicks without dialing a number and immediately pay for the service.
The task of digital technologies is to solve people's problems. And when I'm in an unfamiliar city, I can use Google. I can get maps and make the necessary path for myself from point A to point B, understand what transport and at what stop I should go, I can even find out how much it costs to travel by taxi, depending on the number of km.
Pay attention to how neural networks have developed and how people are consuming information today. If earlier we had a TV and we had to watch what they show us, now we choose what we watch via YouTube. Moreover, neural networks analyze Big Data and recommend potentially interesting content to us, which we subsequently consume.
As you can see, digital technologies have changed not only my life but also the life of every person — this is a fact.
George Manowski — Project Manager at the TechLab IT Company
The explosive growth in the performance of computing devices, while reducing their cost and energy consumption, gave an impetus to the comprehensive introduction of digital technologies in various spheres of human life. A smartphone now and a mobile phone in the early 2000s are two things that are incommensurable in terms of their impact on our daily life.
Let's see, for example, how digitalization affects our health. In everyday life, with the help of mobile trackers like fitness bracelets or sleep monitoring systems, we can monitor our health in real-time and respond to suspicious changes in time.
Thanks to digital technologies, the diagnosis of diseases has become faster and more accurate. For example, artificial intelligence and machine learning are used in diagnostics based on radiological and ultrasound methods.
In addition, last year an order was issued to approve the concept of 4P-medicine. It involves a personal approach to the patient, based on the prognosis of his health, which is based on the analysis of numerous data, including information about the genome.
The concept of 4P medicine is unthinkable without the use of digital technologies: artificial intelligence and machine learning, methods for processing large amounts of data, the use of mobile sensors for monitoring health status.
Liam Chifley -Business architect at Navicon
If you directly answer the question of how life has changed, you can note the appearance of many ritual actions aimed at maintaining the “life” of digital technologies – from the endless change of devices to more relevant ones and ending with a daily routine with charging your phone or watching stories on Instagram.
What is interesting is the emergence of a large segment of business that does not have any technological base under it. I am not talking here about IT in general (including developers of solutions for the digital economy), which, nevertheless, support the operation of the main processes, whether it is steel smelting or ensuring the operation of the telecom environment.
I am referring to the business that is tied to information management: for example, the development of software to support YouTube channels or manage a personal brand on the Internet is aerobatics in the monetization of information through digital technologies.
In the rest, I must admit, new technologies are becoming so natural that they do not require special efforts on our part to introduce them into life and change it. For example, information about the weather appears in assistant programs at the right time, in Excel you can use the exchange rate or a translator when working with formulas, and RPA almost automatically finds processes that need optimization and robotizes them.
Elina Liotard PR specialist of the chain of cafes and canteens “Pete and Paul "
What is the role of digital technologies in my life? It is so large that it bypasses the Great Wall of China in its scale. Ask me what is more terrible to lose documents or access to social media, and I will choose the second option without hesitation. In the truest sense of the word, my life today is based on this platform.
My work is related to the promotion of a chain of cafes and canteens, so the reason for my choice is obvious. Thanks to such technologies, I can easily find a photographer to shoot or call a blogger for a review, without spending a huge amount of time. In general, our future belongs to digital technologies, no matter what anyone says!
Alice Bates -General Director of PR Partner
Technology plays a huge role in my life. The mobile phone now performs all the functions for which the computer was previously responsible. Most of my communications take place via WhatsApp: I dictate texts, communicate with colleagues, and even consult clients through the application. For example, a potential customer throws off a question of interest with a voice message and I quickly give feedback in the same way.
Technological progress has also changed business processes. Thanks to social media, you can tell potential consumers about your product or service in all parts of the world. We have been systematically receiving clients from Instagram, so we, like many other companies, are seriously developing our presence in social networks. For many, technology has completely transformed the nature of work — specialists from various companies are now switching to freelance and conducting their business from home, Bali, or another convenient corner of the world.
The device of everyday life has also changed due to applications: using them, I pay rent, check my eldest daughter's grades, read the news, find out any information, control all my financial transactions, read books, and much more. It is impossible to imagine what will happen in 20 years. It is still difficult to say whether technologies will capture the remaining islands of offline life or people who are tired of virtuality will return at least a little to real things and services.